A single GSM-7 SMS supports up to 160 characters before concatenation.
Bulk SMS and OTP built for reliable reach
Send alerts, campaigns and authentication messages at scale.
Reach customers quickly with scheduling, delivery reporting and dependable fallback workflows.

Reach compatible mobile numbers without asking customers to install an app.
Schedule campaigns and trigger OTP or transactional alerts at the right moment.
Technical reference: a standard GSM-7 SMS supports up to 160 characters. Concatenation, Unicode and carrier rules can change message length and billing. Google RCS/SMS reference
Focus on the customer action—not the channel complexity
Use the capabilities that solve the immediate business problem and keep the experience simple for your customer.
Promotional campaigns
Reach opted-in audiences with time-sensitive offers and business updates.
Transactional alerts
Send order, payment, appointment and service notifications.
OTP and authentication
Deliver time-sensitive verification messages through configured routes.
Fallback communication
Use SMS as a dependable alternative when a richer channel is unavailable.
A reliable channel for urgent and high-reach communication
SMS remains valuable when speed, compatibility and simplicity matter more than a visually rich experience.
- Reach customers without requiring a specific app
- Trigger messages from business events and systems
- Track delivery status and campaign performance
- Combine SMS with WhatsApp or RCS fallback journeys
What to know before you start
Our team can map the product to your audience, volume, integrations and expected customer action.
What is bulk SMS used for?+
Bulk SMS can support promotional campaigns, service alerts, reminders, authentication and other approved business communication.
Can SMS be automated?+
Yes. Messages can be scheduled or triggered through an integration depending on the setup.
Can SMS work with other channels?+
Yes. SMS can be used alongside WhatsApp, RCS, email or voice as part of a broader communication strategy.
See how Bulk SMS & OTP can work for your business
Share your use case and expected volume. We will recommend a practical setup, channel mix and implementation path.